11 April 2008
the things that helped us through Y2K
remember all the fuss about Y2K? computers turning into scrambled eggs, airplanes refusing to take off, and DeLoreans covered in a sheet of ice showing up all over the world? remember how there were Y2K versions of everyday products, like Twinkies? the Twinkies box was all silvery-metallic with hot pink and pthalo blue swirls and maybe even a space motif (or maybe i just thought of space when i saw it). i think the marketing team was trying to help people envision the future (the unknown) with Twinkies (the well-known) and reassure us that we'd still have sweet, golden, cream-filled cakes, even if things didn't work out.
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2 comments:
Remember when everyone thought Hale-Bopp was a sign that the end of the world was on it's way? Was it Hale-Bopp? Or Y2K?
I'm getting my predicted world disasters all mixed up.
I think calling it Y2K helped us out. Heck, when it's got such a futuristic sounding name, any problems that may arise go away, right?
Do you think they knew they were using pthalo blue?
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